Easy Access to Resources.
Our vision is to become the global media strategy authority, equipping media strategists, media agencies and advertisers with tools that take your media strategies from of this world to out of this world!
Be sure to visit the site regularly, as we will be posting useful
content, including:
Top Tips for effective
media strategy
development.
‘Unboxing’ target
audiences in order to
ensure minimal
media wastage.
The roles of media
channels in
omnichannel
planning.
Adopting a ‘screens’
planning approach.
and a whole lot more...